Company tenet:: "People oriented, honest management, scientific technological innovation". | Business mission: Create perfect, enjoy high quality home life. |
Company objectives: Strive to be a famous brand of "China Aluminum home furnishing". | service idea: Let reality outweigh commitment. |
Advertising appeal: Set up VI unified image, improve brand exposure. | Design concept: Thought comes inspiration, inspiration comes life. |
Cultural concept: The craftsman's mind makes Chinalco home. | Subject words: Craftsman's mind makes Chinalco home |
Advertising words: Enjoy healthy life choose Hualu home | Company slogan: "Chinalco is my family, development depends on everyone" |
Company vision:
Guide consumers to enjoy environmental protection, health, fashion, personalized home life. It is committed to creating a well-known brand of "China's aluminum home furnishing" industry.
Enterprise mission:
Rigorous, unified, positive, progressive is our eternal pursuit of "Chinalco home", we are committed to building the "China Aluminum home" industry standardization.